Hey Bloggers, PayPerPost is Illegal

Matthew Ingram and Tony Hung go into it in more detail, but the FCC FTC has made a ruling on schemes (like PayPerPost) where bloggers get paid to review products without having to disclose the agreement. Quote: “such marketing could be deceptive if consumers were more likely to trust the product’s endorser “based on their … Continue reading Hey Bloggers, PayPerPost is Illegal