Category Archives: Marketing and Promotion

Competition

Marketing, Branding, and Promotion

When we look at technology we use everyday, the great success stories all have one thing in common: competition. They all achieved their success despite healthy competition, or perhaps because of it.

How to Generate 100s of Backlinks in Minutes

Bloggin Tips and Tricks

The abrasive model:
1. Say something bone-headed so people clamour to their keyboards in order to prove you wrong.
2. Make commenting on your post as hard as possible so that people will respond with blog posts of their own instead of a comment.

Tip: Send Amazon or iTunes Gift Certificates Anonymously

Have you ever wanted to send a gift certificate to someone anonymously? One of the problem with electronic transactions is that quite often they tell the recipient exactly who you are. This isn’t a problem when it comes to gifts for your family or friends, but it can be more tricky if you are running an online contest for your blog.

Tim Ferriss’ Four Minute Blog Training - The 9 Rules You Need to Know

What can a man who routinely slams corporate office culture for building boredom and people who waste their workdays with internet addiction have to say about writing a blog?

 

 

 

3 Surefire Ways to Advertise Your Blog on a Shoe String

People always talk about how to sell ads on your blog, but it seems that no one talks about how to buy ads for your blog.

Create Buzz by Doing the Unexpected and Being Remarkable (Puzzle Quest Case Study)

puzzle quest nintendo ds screenshotA game company called Infinite Interactive have a break-away hit on their hands with a new game called PuzzleQuest. Their success has come from two key differentiators:

  • Mashing the puzzle gem (IE: Bejeweled) genre with the old school Japanese RPG (IE: Final Fantasy) genre.
  • Releasing a demo for PCs over the Internet even though the game was only available for the Nintendo DS and Playstation Portable handheld consoles
  • (and possibly) very limited available at game stores causing scarcity and a lot of buzz around how hard it is to find a copy

But why is it so successful?

An Introduction to Reputation Management (by guest blogger Tim Nash)

This is a guest post by Tim Nash of Venture Skills

There a three basic areas to reputation management:

  1. Finding out what people are saying about you
  2. Creating a persona or brand image
  3. If needed defending this image

But why is this important to us?

Blog Marketing Explained

My buddy Tony has the helm of Problogger.net this week and he’s written a truly excellent post on blog marketing. Blog marketing is as much (if not more) work than blogging itself. His advice is 100% accurate based on my experience and I’ve yet to see such a concise list of “Everything you need to [...]

The Secret to Blog Success is in the Title

Modern Life is Rubbish has a good quick read on title do’s and don’ts that goes well with Copy Blogger’s series on magnetic headlines (CopyBlogger is one of those must read websites for bloggers).
Having a good title is the easiest way to increase readership. There is usually a relationship that one out of five people [...]

North America’s Next Top Blogger? - Be a celebrity first

How real world fame makes it so much easier to become a popular blogger.

chartreuse on Paris Hilton - the new sex tape

http://raincoaster.com/2006/08/01/beaver-shots/trackback/

Building PageRank Through Bribery

Now this I think is an interesting idea. You see companies do this all the time with contests, so why not individual bloggers? A blogger in Italy is giving away a 60 GB Video iPod to a person at random who links to his blog between now and August 4th.
It should be interesting to see [...]