// Internet Duct Tape

How to be a successful Web2.0 company

Posted in Startups and Business, Technology, Web 2.0 and Social Media by engtech on September 28, 2006

In “Web Too.Many” I lambasted and flamed the Web 2.0 bubble of start-ups that are receiving far too much attention. One of the criticisms readers had was that it’s easy to flame, but harder to suggest improvements (very true). AU Interactive has a much better post on the subject than I could ever write where he covers 10 rules of what’s needed to be successful as Web 2.0.

  1. Make it easy
  2. Professional visual design and copy text
  3. Open data formats (plus RSS everywhere)
  4. Test it
  5. Rapid prototype (release early and often)
  6. Do something special
  7. Use open frameworks (corollary to #3)
  8. Plan for scalability
  9. Keep abreast of developing trends
  10. A list of what does and doesn’t work in social software

Looks good to me. It still suffers from the assumption that “popular == successful” and leaves out the so-basic-yet-so-crucial:

    • Make money

      >> 10 Things That Will Make Or Break Your Website

      One Response

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      1. Turbo said, on September 29, 2006 at 5:53 am

        Hi..
        Thanx for enlightening me. Since last 2-3 days I was doing all this stuff like mad to be known at the end that it does not work!!
        Why didnt I see the rel=nofollow thing!!

        I wont spam in future.
        Fucked my exams due to it.


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